Date: 2017 ~ 2018
Formats: Direct Mail, Display, Web, MSA
Skills: Photoshop, Illustrator, Layout, Campaign Concepting, Design, Creative Direction, Branding, Copywriting, Campaign Management
One of my greatest privileges was to have been there when Hewlett Packard broke apart in 2016 and became HP Inc, and HP Enterprise.
This was an enormous campaign that we built for HPE that was meant to essentially operate as a marketing toolkit for HPE’s partners to utilize.
Overall, we built 10 brand-approved templates, which we personalized for smaller brands in HPE’s sales channel.